Digital Preshow Advertising Specs

Deadline

Ad Material must be submitted at least one week prior to start date. Material submitted past this deadline or with the wrong specs might be displayed the following week. Any deadlines that are missed may result in a delay of the campaign for which Rainbow Cinemas/Magic Lantern Theatres can not be held responsible.

File Format

For still slides: file formats can be PSD, PDF, TIFF, Ilustrator EPS, high quality JPG

Size

Total area: 1998 pixels wide x 858 pixels high, at 72 dpi.
Safe area: 1750 pixels x 625 pixels for text and logos. Anything outside that area might not display on all screens. This means all logo, and text should inside that area. Images can extend past that area.

Download Photoshop Template

Colours

All artwork preferred in RGB.
Avoid large areas of bright red or blue to reduce colour bleed. Bright colours and high contrasts will look better than muted colours on screen. Avoid very low contrast such as light grey / white or pastel combinations.

Text

Minimum font size: 16 pt
High contrast between text and background is always preferable
Minimal amount of text is better. Keep in mind that slides will only stay on screen for 10 seconds.
Convert all text to curves (or rasterize) before sending final artwork to avoid font problems.

File Naming

Please name your files descriptive with the name of your company and the date the ad is scheduled to begin.

Example: Telus-Dec122012-01.jpg

Submission

Please upload your files here. You will be redirected to Ideum Communications & Design Inc., the company in charge of our preshow.

Technical Support

If you have any urgent questions regarding ad specs or for transfer confirmation, please email us at preshow@ideumcommunications.com
or call Alain at 905-836-0081

Sales Support

Your sales representative can be reached at advertise@rainbowcinemas.ca
or by phone at 306 244.5235 (Saskatoon)
or Toll-Free at 1.877.253.8382.

Conditions

Please note that all creative is subject to approval by Rainbow Cinemas/Magic Lantern Theatres prior to production as per the terms and conditions in your client contract.



Thank you for your business!